Client: Luxious Creative for Christina Aguilera VOLTAIRE Vegas Residency
Challenge: Create 2 animated pieces to accompany Xtina’s Parisian dreamscape, focusing on the duality of the Beauty of the Night and the Devil of the Night.
Solution: Developed a storyline for an incredible animation team made of of Nick Pini and Juan Pablo Ocampo, under CD Bryan Barancik’s direction, and wrote the VO for a hero woman’s journey through Paris, encountering beauty with pops of color, and delving into her dark side when the sun sets.
Impact: Not technically a KPI, but I did hear a guy scream out “THIS IS AWESOME” when the animations came on during the live performance I saw. Mission accomplished.