Client: Cafe Bossa Nova, Little Rock, AR
Challenge: This family-owned small business has been around for years. They have a great reputation among those in the know - but so many people in town still have never heard of it.
Solution: Develop a social media campaign that incorporated humor, educational info about Brazil, and most of all, make people stop scrolling and finally remember their restaurant name.
Impact: In the first month alone, views increased 187%, with a 265% increase in views from non-followers.
Owner: “Every time you post a video, there is a tsunami of people. We might have to pause.”